Can you define "inconsistent"? Most new rifles nowadays with factory ammo should manage around 1"-1.5" at 100m really. A lot of rifles offer an MOA guarantee.
There's a LOT to try before you start talking about bullet selection I would say. It could be (and most likely is) your shooting, it could be the rifle, it could be the ammo (and bullet selection is only a small piece of that puzzle).
First of all get someone you know is a good shot to try out your rifle. Check your scope is tight, check the action screws are done up properly in the stock. Then try a few different brands of factory ammo. Then I reckon if that hasn't helped, start looking at other options.
That's my 2c. Personally once I think one of my rifles ins't performing it's a self fulfilling prophecy. Just gotta go for a fresh start at the range the next weekend with a clear head.
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