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Believing that marketing doesn't make a big difference to sales volumes seems pretty naive to me. Based on your own supply/demand reasoning, if the marketing didn't work then companies wouldn't be...

If i was buying a 10-22 with the intention of rebarreling it I don't think I'd start with a new one, I'd buy a tidy second hand one. Let's say $400, it's what new ones were going for not that long...

IIRC the Marlin 60 has outsold it about 2 to 1 over the years.

Probably because its reliable too, but you don't need to double the cost of the rifle with aftermarket parts to make it accurate. ;)

To be honest the Marlin Mod 60 I had briefly wasn't particularly accurate, but I believe most of them are. It might have just been a bit old/tired (and not helped by the heavy factory trigger), still...

Yip, the Marlins have a terrible trigger too but at least they're accurate.

I guess everyone has different expectations - I wouldn't be happy with a rifle that groups 2" at 50m. My 22s are usually around 0.5-0.75" at that distance, and I expect a more consistent target...