Thread: overlap between cartridges

Good thread : it does seem that alot of the newer hunters with the advent of the internet clips & podcasts of all the "new " calibres : get caught up in the hype of " 50 fps faster " here & "1.5 inches flatter at 500m " there .... Americans are sooo good at hyping up a tiny difference to sell " bigger,better, faster , must have" new rifles that need new ammo, new scopes & rings , new reloading dies .
Otherwise ; how else do you get gun owners that probably have 6+ guns each to buy more gear?