It's new territory for Fairfax and NZME who want to play video sourced from someone else, but more importantly, play adverts around that footage and earn money from it, without paying a cent getting the footage. The game is changing, Sky is 1st out of the box on this.
"Friday at the High Court in Auckland, Justice John Fogarty ruled it was impossible to decide what was fair use in such a short hearing." So Fairfax have won round 1. That Fairfax wanted to place adverts around that footage, and earn money off it, dilutes the fair use for News term a little bit. Because it's all click bait for them. Which brings in advertising money.
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